TERMS AND CONDITIONS
1. ELIGIBLITY
1.1 The “Malaysia’s Best Loaded Fries Championship Powered by Lamb Weston” (“Campaign”) is organised by Lamb Weston Malaysia Sdn. Bhd. (“Lamb Weston”), in collaboration with Goodbite Asia Sdn. Bhd. (“Agency”). The Campaign is open to residents of Malaysia aged 18 years and above.
2. CAMPAIGN PERIOD
2.1 The Campaign commences on 17 September 2026 at 0000H and closes on 31 December 2026 at 2359H (Malaysia Time) (“Campaign Period”).
2.2 Voting for eligible submitted dishes will commence on 23 October 2026 at 0000H and close on 31 December 2026 at 2359H (Malaysia Time) (“Voting Period”).
2.3 Lucky draw winners will be announced on 13 January 2027 (Wednesday).
2.4 Entries submitted after the closing date will not be considered.
3. PARTICIPATION & VOTING
3.1 To participate in the Campaign and cast a vote, consumers must purchase a participating loaded fries dish from an eligible operator during the Campaign Period.
3.2 Consumers must upload a valid receipt or proof of purchase of the participating loaded fries dish through the Campaign microsite before casting their vote.
3.3 The receipt or proof of purchase must clearly indicate the participating operator and date of purchase and must be dated within the Campaign Period.
3.4 Each valid receipt or proof of purchase entitles the consumer to one (1) vote.
3.5 Lamb Weston reserves the right to verify all receipts or proof of purchase submitted and to reject any submission that is incomplete, illegible, duplicated, altered, fraudulent or otherwise invalid.
4. LUCKY DRAW WINNERS
4.1 Each consumer who participates and votes during the Campaign Period is entitled to one (1) Lucky Draw entry. Regardless of the number of valid votes cast, each eligible consumer is entitled to a maximum of one (1) Lucky Draw entry throughout the Campaign Period. Ten (10) lucky draw winners will be selected at random from all eligible entries.
4.2 Each Lucky Draw winner will receive one (1) Touch ‘n Go Gift Card valued at RM100.
4.3 Selected winners will be notified via email from lambweston@themeatmen.sg and must respond within 48 hours of notification. Failure to respond within this period may result in the forfeiture of the prize, and a new winner may be selected.
4.4 Prizes are non-exchangeable, non-transferable and cannot be redeemed for cash or any other form of compensation.
4.5 Winners must collect their prizes personally, unless otherwise authorised under the Winner Selection & Collection terms below.
4.6 Winners must present the following upon prize collection for verification and authentication purposes:
- A valid government-issued identification document; and
- The email from lambweston@themeatmen.sg confirming their win.
4.7 If a winner is unable to collect the prize personally, a representative may collect the prize on the winner’s behalf. The representative must present:
- A letter of authorisation signed by the winner;
- A copy of the winner’s valid government-issued identification document;
- Screenshot of the winner’s email from lambweston@themeatmen.sg; and
- The representative’s valid government-issued identification document.
4.8 A confirmation email will be sent to the winner upon successful collection of the prize.
4.9 Failure to provide the required documentation may result in forfeiture of the prize.
5. GENERAL
5.1 Lamb Weston reserves the right to amend these Terms & Conditions at any time without prior notice.
5.2 Lamb Weston reserves the right to disqualify any entry that is incomplete, inaccurate, fraudulent, or does not comply with these Terms & Conditions. Lamb Weston and the Agency will use information contained in submitted receipts or proof of purchase solely for the purposes of verifying participation and administering the Campaign.
5.3 Lamb Weston’s decision on all matters relating to the Campaign shall be final and binding.
5.4 Lamb Weston, the Agency and their respective affiliates, partners, employees, directors, officers, agents and representatives shall not be liable for any loss, damage, injury, cost or expense incurred by any participant arising from or in connection with participation in the Campaign or acceptance or use of any prize, except to the extent such liability cannot be excluded under applicable law.
5.5 If any provision of these Terms & Conditions is found to be invalid, illegal or unenforceable, such provision shall be deemed severed to the extent necessary, and the remaining provisions shall continue in full force and effect.
5.6 These Terms & Conditions shall be governed by and construed in accordance with the laws of Malaysia.
5.7 Any dispute arising out of or in connection with these Terms & Conditions shall be subject to the jurisdiction of the courts of Malaysia.
5.8 The participants agree and acknowledge that they have read these Terms & Conditions and that participation in the Campaign constitutes acceptance of these Terms & Conditions.
6. PERSONAL DATA & PRIVACY
6.1 By participating in the Campaign, participants acknowledge and consent to the collection, use, processing and disclosure of their personal data by Lamb Weston and the Agency for purposes relating to the administration and fulfilment of the Campaign, including participant registration, verification of eligibility and proof of purchase, voting administration, Lucky Draw selection, winner notification, prize verification and fulfilment, and the prevention or investigation of fraudulent or invalid entries.
6.2 Personal data collected may include, but is not limited to, the participant’s name, email address, contact details, identification details (where required for winner verification or prize collection), information contained in submitted receipts or proof of purchase, and any other information provided by the participant in connection with the Campaign.
6.3 Participants are responsible for ensuring that all personal data and information submitted in connection with the Campaign are complete, accurate and up to date. Lamb Weston and the Agency shall not be responsible for any inability to contact a participant, verify an entry or fulfil a prize arising from inaccurate, incomplete or outdated information provided by the participant.
6.4 Personal data collected in connection with the Campaign will be handled in accordance with applicable Malaysian data protection laws and will only be retained for as long as reasonably necessary to fulfil the purposes set out in these Terms & Conditions, or as otherwise required or permitted by applicable law.
6.5 Lamb Weston and the Agency may disclose participants’ personal data to their authorised employees, service providers, contractors or other parties involved in the administration and fulfilment of the Campaign, where reasonably necessary for the purposes set out above.
6.6 By participating in the Campaign, participants acknowledge that they have read and understood the provisions of this Personal Data & Privacy section and consent to the processing of their personal data for the purposes described above.
1. CAMPAIGN
1.1 The “Malaysia’s Best Loaded Fries Championship Powered by Lamb Weston” (“Campaign”) is organised by Lamb Weston Malaysia Sdn. Bhd. (“Lamb Weston”), in collaboration with Goodbite Asia Sdn. Bhd. (“Agency”).
1.2 The Campaign commences on 17 September 2026 at 0000H and closes on 31 December 2026 at 2359H (Malaysia Time) (“Campaign Period”).
1.3 The sign-up/submission period for the Campaign commences on 17 September 2026 at 0000H and closes on 22 October 2026 at 2359H (Malaysia Time) (“Submission Period”).
1.4 Voting for eligible submitted dishes will commence on 23 October 2026 at 0000H and close on 31 December 2026 at 2359H (Malaysia Time) (“Voting Period”).
1.5 The Campaign is open exclusively to eligible foodservice operators and businesses located in Malaysia.
1.6 Participation in the Campaign is free of charge. Any costs incurred by Participants in connection with their participation in the Campaign shall be borne solely by the Participants.
2. ELIGIBILITY
2.1 The Campaign is open to foodservice operators and businesses registered and operating in Malaysia (“Participant(s)”).
2.2 Entries must be submitted on behalf of a restaurant or foodservice business. Individual employees, chefs or other individuals may not participate independently of a restaurant or foodservice business.
2.3 Participants must be at least 18 years of age.
2.4 Employees of Lamb Weston, its affiliates and subsidiaries, the Agency, appointed distributors, advertising and promotional agencies, and their respective immediate family members are not eligible to participate in the Campaign.
2.5 Employees of the parties referred to in Clause 2.4 who have been directly involved in the conceptualisation, development or execution of the Campaign are also not eligible to participate.
2.6 Lamb Weston reserves the right to verify the eligibility of any Participant at any time and to disqualify any Participant who does not meet the eligibility requirements set out in these Terms & Conditions.
3. HOW TO PARTICIPATE
3.1 To participate in the Campaign, Participants must complete all of the following requirements during the Campaign Period:
- Purchase Lamb Weston fries through a Lamb Weston-appointed distributor, specifically PTS Food Distribution or Lucky Frozen Sdn. Bhd.;
- During the Submission Period, submit valid proof of purchase through the official Malaysia’s Best Loaded Fries Championship Powered by Lamb Weston microsite, and
- Submit a dish featuring Lamb Weston fries through the microsite; and
- Encourage customers to vote for their submitted dish through the microsite during the Voting Period.
3.2 The purchase must be made during the Campaign Period.
3.3 There is no minimum purchase quantity or purchase value required to participate.
3.4 Proof of purchase must be a valid invoice, receipt or other accepted purchase documentation that clearly identifies the Lamb Weston fries purchased, quantity purchased, date of purchase and Lamb Weston-appointed distributor.
3.5 Participants must select the relevant Lamb Weston-appointed distributor from the dropdown list provided on the microsite when submitting their proof of purchase.
3.6 Each Participant may submit a maximum of three (3) dishes during the Campaign Period.
3.7 Each submitted dish must feature at least one (1) product from Lamb Weston’s range of coated fries, including Lamb Weston® Stealth Fries™, Lamb Weston® Seasoned, Lamb Weston® Colossal Crisp, or Lamb Weston® REALLY CRUNCHY.
3.8 For each submitted dish, Participants are required to provide:
- Dish name;
- Dish description of no more than 150 words; and
- A photograph of the dish with a minimum file size of 2MB.
3.9 Each dish may only be submitted once. Duplicate submissions of the same dish will not be considered.
3.10 Lamb Weston reserves the right to reject any submission that is incomplete, inaccurate, illegible, duplicated or otherwise does not comply with these Terms & Conditions.
4. VOTING
4.1 Voting will take place on the official Malaysia’s Best Loaded Fries Championship Powered by Lamb Weston microsite during the Voting Period.
4.2 Voting is open to residents of Malaysia aged 18 years and above.
4.3 Voters are required to register on the microsite before casting their vote.
4.4 Each registered voter is entitled to cast one (1) vote only throughout the Voting Period.
4.5 Participants must not vote for their own submitted dish or procure, instruct or encourage their employees, representatives or associated persons to vote on their behalf. Where the Agency reasonably determines, based on available records or other credible evidence, that a Participant has breached this clause, the Agency reserves the right to invalidate the affected vote(s) and/or disqualify the Participant.
4.6 Participants may encourage members of the public to vote for their submitted dish through their own communication channels, including social media and messaging platforms, provided that such activities comply with applicable laws and these Terms & Conditions.
4.7 Lamb Weston reserves the right to invalidate any vote or disqualify any Participant where it has reasonable grounds to believe that the vote or participation has been obtained through fraudulent, dishonest, deceptive or otherwise improper means.
4.8 The decision of Lamb Weston on the validity of votes and the determination of the winners shall be final and binding.
5. WINNER SELECTION
5.1 Top Three (3) Winners
- The 1st Prize, 2nd Prize and 3rd Prize winners will be determined based on the number of valid votes received by their respective submitted dishes during the Voting Period.
- The Participant whose submitted dish receives the highest number of valid votes will be awarded the 1st Prize.
- The Participant whose submitted dish receives the second-highest number of valid votes will be awarded the 2nd Prize.
- The Participant whose submitted dish receives the third-highest number of valid votes will be awarded the 3rd Prize.
- In the event of a tie, Lamb Weston reserves the right to determine the winning Participant(s) at its sole discretion.
- The top three (3) winners will be announced on 7 January 2027 via posts on Lamb Weston’s official Instagram and Facebook pages. Winners will also receive an email from lambweston@themeatmen.sg confirming their win via the email address provided during registration.
5.2 Lucky Draw
- All eligible Participants who have successfully completed the Campaign participation requirements will automatically be entered into the Lucky Draw.
- Each eligible Participant is entitled to one (1) Lucky Draw entry, regardless of the number of dishes submitted.
- The Lucky Draw will comprise ten (10) winners, selected at random by Lamb Weston.
- The top three (3) winners of the 1st, 2nd and 3rd Prizes will not be eligible for the Lucky Draw.
- The ten (10) Lucky Draw winners will be notified individually via the email address provided during registration by 7 January 2027.
6. PRIZES
6.1 1st Prize
The 1st Prize winner will receive:
- Ten (10) cases of Lamb Weston fries per month for twelve (12) months, from January 2027 to December 2027, with a total value of MYR 12,000;
- A Touch ‘n Go Gift Card valued at MYR 5,000; and
- A feature in Lamb Weston’s official winner announcement press release, including the winning operator’s name.
6.2 2nd Prize
The 2nd Prize winner will receive:
- Ten (10) cases of Lamb Weston fries per month for twelve (12) months, from January 2027 to December 2027, with a total value of MYR 12,000;
- A Touch ‘n Go Gift Card valued at MYR 2,000; and
- A feature in Lamb Weston’s official winner announcement press release, including the winning operator’s name.
6.3 3rd Prize
The 2nd Prize winner will receive:
- Ten (10) cases of Lamb Weston fries per month for twelve (12) months, from January 2027 to December 2027, with a total value of MYR 12,000;
- A Touch ‘n Go Gift Card valued at MYR 800; and
- A feature in Lamb Weston’s official winner announcement press release, including the winning operator’s name.
6.4 Lucky Draw Prizes
Each of the ten (10) Lucky Draw winners will receive one (1) Touch ‘n Go Gift Card valued at MYR 30.
6.5 Top Distributor/Salesperson
The distributor/salesperson with the highest number of eligible operator sign-ups at the end of the Campaign Period will be awarded a RM500 Touch ‘n Go Gift Card. Refer to Clause 14 for the full Terms and Conditions of the Top Distributor/Salesperson award.
6.6 The fries awarded as part of the 1st, 2nd and 3rd Prizes must be claimed on a monthly basis and may not be accumulated, deferred or exchanged for cash or other products.
6.7 The twelve-month fries entitlement shall commence from the date on which the respective winner is notified of their win.
6.8 The monthly fries entitlement will be delivered to the winning Participant. Details regarding the delivery and fulfilment arrangements will be communicated by Lamb Weston to the respective winner.
6.9 The specific Lamb Weston fries’ products provided as part of the prize will be based on the product Participants used for the Campaign submission, and cannot be exchanged for cash, other products or other forms of compensation.
6.10 In the event that any prize product becomes unavailable, Lamb Weston reserves the right to substitute the product with another Lamb Weston product of equivalent or comparable value.
6.11 Prizes are non-transferable, non-exchangeable and cannot be redeemed for cash or any other form of compensation.
6.12 The Touch ‘n Go Gift Cards must be collected by the respective winners. Collection details will be communicated by Lamb Weston.
6.13 If the winning business ceases operations during the twelve-month prize fulfilment period, the remaining monthly fries entitlement will cease and no alternative compensation will be provided.
6.14 Lamb Weston accepts no responsibility for any tax implications and the Participants must seek their own independent financial advice regarding tax implications (if any) relating to the prize or acceptance of the prize.
7. WINNER NOTIFICATION & VERIFICATION
7.1 Winners will be contacted by Lamb Weston via lambweston@themeatmen.sg using the contact details provided during registration.
7.2 Winners must respond to the winner notification within forty-eight (48) hours of receiving the notification.
7.3 Winners are required to provide the following information for verification and prize fulfilment:
- Business/restaurant name;
- Person-in-charge name; and
- Email address.
7.4 Failure to respond within the stipulated forty-eight (48) hour period, failure to provide the required information, or failure to satisfy the eligibility requirements may result in the forfeiture of the prize.
7.5 In the event of forfeiture, Lamb Weston reserves the right to select an alternative winner at its sole discretion.
7.6 Lamb Weston shall not be responsible for any failure to contact a winner arising from inaccurate, incomplete or outdated information provided by the Participant.
8. CONTENT & PUBLICITY RIGHTS
8.1 By participating in the Campaign, each Participant grants Lamb Weston and the Agency a non-exclusive, royalty-free, worldwide and perpetual licence to use, reproduce, publish, display, edit, adapt, modify and distribute any materials submitted or generated in connection with the Campaign, including but not limited to dish photographs, dish descriptions, business names, Participant names, images, videos, interviews and other content (“Campaign Content”).
8.2 The licence granted under Clause 8.1 may be exercised across any media or platform, whether existing now or developed in the future, including but not limited to websites, social media, digital advertising, print, public relations, marketing communications and other promotional channels.
8.3 Participants acknowledge and agree that Lamb Weston and the Agency may edit, adapt or modify the Campaign Content for marketing, publicity and promotional purposes without further notice or compensation.
8.4 By participating in the Campaign, Participants consent to the use of their name, business name, likeness, image, voice and other relevant details for publicity, advertising, marketing and promotional purposes relating to the Campaign and Lamb Weston. Further, Campaign prize winner(s) will participate in and co-operate as required with all reasonable marketing and editorial activities relating to the Campaign, including (but not limited to) being recorded, photographed, filmed or interviewed and acknowledges that Lamb Weston may use any such marketing and editorial material without further reference or compensation to them.
8.5 Participants warrant that they have obtained all necessary rights, permissions and consents in relation to the Campaign Content submitted and that such content does not infringe the rights of any third party.
9. PERSONAL DATA & PRIVACY
9.1 By participating in the Campaign, participants acknowledge and consent to the collection, use, processing and disclosure of their personal data by Lamb Weston and the Agency for purposes relating to the administration and fulfilment of the Campaign, including participant registration, verification of eligibility and proof of purchase, voting administration, Lucky Draw selection, winner notification, prize verification and fulfilment, and the prevention or investigation of fraudulent or invalid entries.
9.2 Personal data collected may include, but is not limited to, the participant’s name, email address, contact details, identification details (where required for winner verification or prize collection), information contained in submitted receipts or proof of purchase, and any other information provided by the participant in connection with the Campaign.
9.3 Participants are responsible for ensuring that all personal data and information submitted in connection with the Campaign are complete, accurate and up to date. Lamb Weston and the Agency shall not be responsible for any inability to contact a participant, verify an entry or fulfil a prize arising from inaccurate, incomplete or outdated information provided by the participant.
9.4 Personal data collected in connection with the Campaign will be handled in accordance with applicable Malaysian data protection laws and will only be retained for as long as reasonably necessary to fulfil the purposes set out in these Terms & Conditions, or as otherwise required or permitted by applicable law.
9.5 Lamb Weston and the Agency may disclose participants’ personal data to their authorised employees, service providers, contractors or other parties involved in the administration and fulfilment of the Campaign, where reasonably necessary for the purposes set out above.
9.6 By participating in the Campaign, participants acknowledge that they have read and understood the provisions of this Personal Data & Privacy section and consent to the processing of their personal data for the purposes described above.
10. DISQUALIFICATION
10.1 Lamb Weston reserves the right to disqualify any Participant or invalidate any submission or vote if the Participant:
- Does not meet the eligibility requirements;
- Provides false, inaccurate, incomplete or misleading information;
- Fails to comply with any of the participation requirements;
- Submits duplicate or fraudulent entries;
- Attempts to manipulate or improperly influence the voting process; or
- Is otherwise found to be in breach of these Terms & Conditions.
10.2 Lamb Weston’s decision regarding any disqualification, invalid submission, invalid vote or winner selection shall be final and binding, and no correspondence will be entertained.
11. LIABILITY
11.1 Lamb Weston, the Agency and their respective affiliates, partners, employees, directors, officers, agents and representatives shall not be liable for any loss, damage, injury, cost or expense incurred by any Participant arising from or in connection with participation in the Campaign or acceptance or use of any prize, except to the extent such liability cannot be excluded under applicable law.
11.2 Lamb Weston and the Agency shall not be responsible for any lost, late, incomplete, illegible, corrupted, damaged, misdirected or otherwise invalid submissions or communications.
11.3 Lamb Weston and the Agency shall not be responsible for any technical failure, interruption, malfunction or other issue affecting the microsite, voting system, internet connection or electronic communications that may affect participation in the Campaign.
12. AMENDMENT, SUSPENSION OR TERMINATION
12.1 Lamb Weston reserves the right to amend these Terms & Conditions at any time without prior notice. Any amended Terms & Conditions shall take effect upon publication through Lamb Weston’s designated communication channels.
12.2 Lamb Weston reserves the right to suspend, postpone, extend, shorten or terminate the Campaign, or modify, substitute or withdraw any prize, where circumstances require, without prior notice or liability to any Participant.
12.3 Lamb Weston shall not be liable for any delay or failure to perform its obligations under these Terms & Conditions arising from circumstances beyond its reasonable control, including but not limited to natural disasters, epidemics, pandemics, acts of government, changes in applicable laws, civil unrest, war or other force majeure events.
13. GENERAL
13.1 The Participants agree and acknowledge that they have read these Terms & Conditions and that participation in the Campaign constitutes the Participant’s acceptance of these Terms & Conditions.
13.2 In the event of any inconsistency between these Terms & Conditions and any other promotional, marketing or campaign materials relating to the Campaign, these Terms & Conditions shall prevail.
13.3 Lamb Weston’s decisions on all matters relating to the Campaign, including eligibility, participation, voting, winner selection, prize fulfilment and interpretation of these Terms & Conditions, shall be final and binding.
13.4 If any provision of these Terms & Conditions is found to be invalid, illegal or unenforceable, such provision shall be deemed severed to the extent necessary, and the remaining provisions shall continue in full force and effect.
14. TOP DISTRIBUTOR / SALESPERSON
14.1 The Top Distributor/Salesperson will be announced on 23 October 2026.
14.2 The Top Distributor/Salesperson will be determined based on the highest number of eligible operator sign-ups attributed to the respective distributor/salesperson during the Campaign Period.
14.3 Each participating operator will be required to select their respective distributor/salesperson from the dropdown list provided on the Campaign microsite when submitting their proof of purchase. This information will be used to track and determine the number of eligible operator sign-ups attributed to each distributor/salesperson.
14.4 In the event of a tie, Lamb Weston reserves the right to determine the winner at its sole discretion.
14.5 The Top Distributor/Salesperson is subject to verification by Lamb Weston, and Lamb Weston’s decision on the determination of the winner shall be final and binding.
15. GOVERNING LAW
15.1 These Terms & Conditions shall be governed by and construed in accordance with the laws of Malaysia.
15.2 Any dispute arising out of or in connection with these Terms & Conditions shall be subject to the jurisdiction of the courts of Malaysia.